3 Mistakes Business Owners Make When Asking for Referrals, and How to Avoid Them As discussed in a previous article, Referral Marketing can result in serving more people, more satisfied customers, and more revenue. It can also free up your time by eliminating cold calling and chasing pseudo leads. This business building strategy can also save money on advertising and marketing. All of that is possible, but only if it is done right. Unfortunately I’ve seen business owners make some serious … [Read more...]
3 Mistakes Business Owners Make When Asking for Referrals, and How to Avoid Them
September 26, 2013 by Leave a Comment
5 Strategies for Using Referral Marketing Techniques to Boost Your Bottom Line
September 13, 2013 by 1 Comment
As a small business owner you might have come across the idea of referral marketing. If you’re wondering what it is, and if it’s for you, the resounding answer is “YES!” Referral marketing is essential to your business’ growth and its bottom line. How? The core of referral marketing begins with your current fan base. Essentially, those individuals who’ve previously purchased your goods or services and who are willing to recommend what you have to offer to people outside your immediate … [Read more...]
